I recently read an article on Engadget about this new Buddy Cup that Budweiser is putting out that integrates with Facebook. Essentially what happens is you get the buddy cup and you link it to your Facebook account by scanning a QR code on the bottom. Then when you cheers someone, they become your friend on Facebook. The cup is going to be used at concerts, parties, and other events sponsored by the King of Beers. A new twist to making Facebook Friends.
Check out the video!